“MeatyMarch” – The Meat Industry’s Death Throes


CC: Matthias Zomer

Rielle Jones-Teske, Staff Reporter/Photographer

Like the dairy industry’s “Februdairy” campaign, the meat industry in the UK has attempted to seem more attractive to consumers and increase sales with the catchy slogan, “MeatyMarch”. I personally find the word “meaty” foul and off-putting, but I suppose it was chosen because it starts with an ‘m’. In response to this attempt to make meat seem more desirable, animal rights activists have created “MeatlessMarch”, in order to expose the corruption and inhumane practices perpetrated by the meat industry on helpless creatures.

When confronted with the idea of going vegetarian or vegan, many people turn it into a joke with one simple phrase: “You know, I would totally go vegetarian but I just can’t live without bacon!” That’s pretty rich, considering the animals whose skin they cannot live without ingesting must die for them to be satisfied. Now, I’m not saying bacon doesn’t taste good. What I’m saying is that it isn’t worth it. Pigs are kept in terrible conditions, with no natural light, sense of time, or stimulation. They become so stressed that they cannibalize each other and chew on the metal bars of their cages. This is the case of 97% of the country’s pig population. Only 3% live their lives outdoors. Every time that sows give birth, they are forced into farrowing crates for up to five weeks at a time. These farming practices have been made illegal in several European countries but continue in the UK. The farrowing crates are so small that the sows cannot turn around. They are separated from their piglets by metal bars, the only contact they have is when the piglets stretch through the bars to suckle. Many of the piglets die a short time after birth because they cannot be reached and cared for by their mothers. The cycle of forced impregnation and confinement is repeated on the sow for about three to five years until they are too exhausted to continue and are slaughtered for low-grade meat.

Because there are often no sewage systems in the farms, the pigs are forced to lay in their own excrement, and infections and diseases abound. Those are the harsh realities of where bacon comes from.

To learn about the plight of sheep, cows, and chickens, check out this twitter thread by animal rights’ activist Kate Louise Powell: https://twitter.com/KatePow3ll/status/969274547382964225